Kris Kinney
Kris Kinney
Brand / Creative / Marketing / UX
 
 

About Me

I have been hands-on with global brands, specializing in digital and UX projects throughout my career. I have years of video, print, web, event and presentation experience which has given me a keen insight into digital marketing strategies that connect with audiences.

I love being challenged and finding creative and innovative solutions for complex technical problems. If this sounds like something you are looking for, I’d love to chat!

 

 Creative Leadership

My strong conceptual ability combines a core understanding of technologies/platforms with imagination and a love to solve complex problems. Years of this experience allows me to lead creatives in both strategy and execution across key marketing channels.

DIGITAL STRATEGY

I have managed the creative aspects of cross-functional marketing campaigns that allow me to identify KPIs, analyze various customer channels for growth opportunities and implemented tactics that grow a customer base while increasing brand loyalty.

 

USER EXPERIENCE

I have lead teams and worked hands-on to manage dozens of large-scale customer experiences starting with user flows, information architecture, and wireframing all the way to development, UAT/QA and user preference or A/B testing.

GLOBAL BRAND STRATEGY

I have been responsible for bringing global brands to life, both online and offline encompassing developing and documenting standards across multiple channels and evolving the brand presence to stay relevant while keeping core brand values and purpose intact.

 
 

DIGITAL DESIGN EXPERTISE

Expressing a brand’s message and visual communication have been at the center of my career. I’ve done packaging, events, keynotes, websites, videos, email and advertising, all building connections between brands and their customers.

 
 

From people that have worked with me